Bib. Package 02 (25 January)


Experimental Jetset (Marieke Stolk, Erwin Brinkers, and Danny van den Dungen). “Talking about Swiss Style: Experimental Jetset,” interview by Karin Gimmi. Video uploaded by Museum für Gestaltung Zürich, 11 June 2015,

Citation / Annotation:

VanderLans, Rudy. “Default Systems Design: A Discussion with Rob Giampietro about Guilt and Loss in Graphic Design.” In Looking Closer 5, edited by Michael Bierut, William Drenttel, and Steven Heller, 16–23. New York: Allworth, 2003.

In this interview the designer and editor of the now defunct Emigré journal Rob Giampietro derides “Default Systems” or “Default Design” and related strategies; the usefulness of his comments is mainly that all the projects he speaks so dismissively about—for example Daniel Eatock’s Call for Entries . . . A Feature Article without Content (in Dot Dot Dot 2, October 2001), or the Experimental Jetset–designed issue of Emigré (no. 57, 2001)—were of interest to me, and all the cases he makes against them are worth considering in some way.

Indirectly this interview led me to the one cited above, in which Experimental Jetset, whose work Giampietro dislikes so much, speak of the Swiss International Style not in terms of any particular stylistic tendency, but as having been characterized by a certain “concreteness” that also guides their work today.

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